My Child Campaign Wins Two Awards for Most Effective Advertising

25. 11. 2017

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(Bratislava 25.11.2017) My Child, a virtual exhibition that first appeared in Facebook on 20 June as part of World Refugee Day, has won two golden Effies in the categories of Charitable Marketing and Small Budgets.   

The Effie is a prestigious award given for effective marketing communications.The creative, zero-cost campaign was prepared by Istropolitana Ogilvy, bringing us at Magna many new donors.

80 well-known celebrities joined President of Slovakia Andrej Kiska in the virtual exhibition.  The entire photo gallery can be viewed at

Congratulations to Istropolitana Ogilvy with thanks for their long-term cooperation and also to everyone involved in the campaign for their support.

Watch the My Child campaign video.

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